Residential Development
Collapse Best Practices in Multifamily Marketing and Leasing
This new ULI webinar will give you practical insight into making the most of your multifamily marketing dollars and functional tools for improving the performance of your onsite leasing staff.  Developed over years of firsthand experience, data collection, and analyses, this program will offer concrete tools and actions to demonstrate where you should and should not be putting your resources. You will learn best practices that will not only attract, but, equally important, retain your residents. Performance metrics and management practices will help you field your most effective leasing staff and keep them on board as well.


Program highlights

  • Media investment
  • Top 10 sources of applications
  • Marketing expenditure analysis
  • Appropriate ad messaging
  • Retention statistics and the marketing plan
  • Performance metrics of leasing professionals
  • Aligning to the owner’s objectives
  • Onboarding, training, and career planning

Formats Available: Streaming
Original Program Date: February 04, 2015
On-Demand Release Date: Available Now
MORE INFOMORE INFO Best Practices in Multifamily Marketing and Leasing
Collapse For Sale and Rental Housing in the Brave New World
This groundbreaking housing program focuses on "what's next" in residential development - cutting edge design, consumer preference and opinions, and how such development will be financed in the years ahead. ULI’s senior housing guru, John McIlwain, sets the stage with a new perspective on housing in America for the next decade, and a distinguished array of national speakers will drill down on specific topics.

*If you are interested in a discount on bulk purchases click here to contact Peach New Media.
Formats Available: Streaming
Original Program Date: September 30, 2010
On-Demand Release Date: Available Now
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Collapse How Developers Can Use Census and Local Government Data to Determine Housing Demand

Before embarking on any real estate project a developer must first determine if demand exists for their product. Developers routinely engage professionals to conduct market studies to validate demand for their project. However, US Census data, along with other local data sources, can offer excellent preliminary insight into housing demand in a particular market. For those that know how to search, analyze, and interpret the data, it can be a valuable indicator that can help a smart developer determine which markets have demand for additional housing units.


Data from the Census is often perceived as stale, cumbersome, or difficult to navigate. This new ULI webinar will dispel these perceptions, demonstrating step-by-step where to find the data you need, and will demonstrate step-by-step basic techniques to help you analyze the supply and demand balance of an area. 


Program highlights

  • What data is available and where to find it
  • Analyzing the data relevant to developers
  • The correlation between population forecasts and capital investments
  • Latent demand indicators
  • Sources of demand indicators and data
  • Step-by-step techniques for forecasting demand for additional housing units
  • Avoiding incorrect conclusions

Formats Available: Recording
Original Program Date: March 29, 2016
On-Demand Release Date: Available Now
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Collapse Multifamily Housing: Strategies for Integrating Management and Marketing into the Development Process
Fluid and collaborative communication among the developer, marketing, and management teams throughout the development process is critical for a successful, revenue-producing multifamily development.  The earlier the marketing and management teams are engaged and involved, the greater the opportunity for a successful lease-up.  

Strategic project planning by discipline and outlining key milestones is a standard protocol within the multifamily development industry.  However, the merging and realignment of key milestones across disciplines and at key decision points in the multifamily housing development process is often overlooked. This can result in a failure to optimize overall revenue potential. 
Using ULI’s eight stage model of real estate development, this  webinar will provide a practical guide to integrating management and marketing project plans at each stage to optimize operational efficiency, revenue generation, and lease-up.  

Attendee Takeaways:
  • Innovative and practical applications for each step of the process
  • Case study examples of successful and unsuccessful collaborations and their implications
  • Rule of thumb models for budgets and projections
  • A high-payoff collaborative activity checklist
  • Best practice collaboration methods 

Formats Available: Streaming
Original Program Date: December 19, 2013
On-Demand Release Date: Available Now
MORE INFOMORE INFO Multifamily Housing: Strategies for Integrating Management and Marketing into the Development Process
Collapse Pro Forma Modeling a Single-Family-Home Community
Held over four sessions, this new online live program will focus on developing a single-family residential builder pro forma. The program will model and value a 50-lot single-family-home community. The model will assume the developer/builder is working with finished lots. Unlike a typical commercial model, this model does not include construction of an amortization table; instead, a residential builder uses a rolling facility. This construct will be explained in detail in session three of the course. 

Each session of the workshop will build on the previous one, with each participant having a completed pro forma model at the conclusion. 

Formats Available: Streaming
Original Program Date: July 16, 2013
On-Demand Release Date: Available Now
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Collapse The ABCs of Land Development

Land development is a complex endeavor requiring careful analysis of the site and a thorough understanding of the market, finance, and regulatory environment. It can also require a skilled and often creative negotiator, and a careful documentation of the transaction. This new ULI webinar will introduce students to the basic components of a successful land development project. Using real-world resources, the webinar will focus on small-scale land development (<200 acres).

 
Program Highlights:
  • Identifying the Site(s)
  • Determining Residual Land Value
  • Negotiating the Acquisition(s)
    • ​Strategy
    • Tactics
  • ​Structuring the Transaction(s)
    • ​Letters of Intent
    • Options
    • Leases
    • Contracts
  • ​Due Diligence
    • ​Checklist
    • Budget


Attendee Takeaways:

  • Due Diligence Checklist
  • Form of LOI
  • Form of Option
  • Purchase Contract Checklist
  • Due Diligence Budget


Who Should Attend:

  • Developers
  • Planners
  • Engineers
  • Attorneys
  • Landscape Architects
  • Land Brokers & Salespersons
  • Lenders
  • Investors
Formats Available: Streaming
Original Program Date: November 29, 2012
On-Demand Release Date: Available Now
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Collapse Underwriting Office and Multifamily Real Estate Investments

Held over two sessions, this new online live program will introduce students to a process-oriented approach for evaluating office and multifamily investments from a physical and financial perspective. Each session will introduce theoretical investments and lead participants step by step through the areas of highest importance when evaluating these two product types for investment. Particular focus will be paid to underwriting the physical product, the surrounding market and existing tenancy, and the implications of these on the cash-flow development process. Instruction will be provided through case study materials that simulate the information and data one would receive in a typical transaction. Participants will conclude the workshop with a much more refined understanding of how to engage in a thoughtful process for evaluating an office or multifamily asset for acquisition. Each person will also receive a checklist of critical items to consider when underwriting an office or multifamily asset in the future.

Formats Available: Streaming
Original Program Date: August 09, 2016
On-Demand Release Date: Available Now
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Collapse Video: Real Estate Development Process: Part I
Real estate development is a complex and continually evolving business. To effectively develop, finance, or supervise a project, a person needs a fundamental understanding of the process and its many facets. To be successful, a developer must manage not only their own performance, but also the collaboration of numerous professionals representing multiple disciplines. Throughout this process, the developer also must continually identify and mitigate inherent risks that can threaten the viability of the project.

Designed for both public and private sector participants, this newly updated course follows the principal stages of the process chronologically and addresses how each team member’s actions and performance can affect the success and profitability of the project. Emphasizing the iterative and interactive nature of the real estate development process, the course combines a lecture and case study approach. Top industry professionals, drawn from ULI’s membership, serve as course leaders and guest speakers, sharing their insights, experience, and expertise with participants.

The course is broadly structured in three parts:

Preliminary considerations, market analysis, financial analysis, and strategic marketing; 

Site selection and due diligence, land acquisition and deal structure, and entitlements and permitting; and

Planning and design, construction management, and operations and property management.

Hands-on instruction in financial analysis provides students with a fundamental understanding of pro forma modeling basics.
Formats Available: Streaming
Original Program Date: December 05, 2012
On-Demand Release Date: Available Now
MORE INFOMORE INFO Video: Real Estate Development Process: Part I